Selam Goshu is an accomplished banking and fintech leader with over 11 years of experience in the financial sector, specializing in digital transformation, payments, and e-commerce. She currently serves as Online Merchant and Fintech Manager at Bank of Abyssinia, where she spearheads initiatives to enhance digital payment ecosystems and broaden financial access through innovation and strategic partnerships.

Her career began at Commercial Bank of Ethiopia, where she progressed through key managerial roles, including Branch Manager, building a solid foundation in operations, customer engagement, and team leadership. She holds a BA in Marketing Management and an MA in Business Administration, equipping her with sharp analytical insight and strategic foresight. Selam is deeply passionate about financial inclusion, mentorship, and empowering women in leadership and technology.

She brings a results-driven approach, collaborative leadership style, and a steadfast commitment to aligning business growth with positive social impact.